document: iPad seasoned popularity cutting Into iPad Air and iPad Mini income

iPad pro models accounted for the majority of Apple's iPad revenue within the June quarter, up from the equal quarter a yr ago, in keeping with the newest file from customer Intelligence analysis partners (CIRP).

Apple updated the 11-inch and 13-inch iPad seasoned models in can also 2024 wi th the M4 chip, OLED display know-how, and a thinner, lighter design. Pricing on the 11-inch OLED iPad pro starts at $999, and pricing on the 13-inch OLED iPad pro starts at $1,299.

In contrast, the "iPad" is Apple's not pricey mainstream iPad, last updated in October 2022 with an entire redesign, better display, USB-C port, A14 Bionic chip, 12-megapixel digital camera, and more. The iPad starting fee is $349, but the costly M4 iPad professional models are proving to be extra prevalent, and even seem to have reduce into iPad mini and iPad Air revenue.

in keeping with CIRP, in the June 2024 quarter, iPad seasoned (both the 11-inch and 13-inch fashions) accounted for forty three% of complete iPad income, a rise from 38% in the year-ago June 2023 quarter. meanwhile, the iPad remained at 35% compared to the old 12 months. within the identical time periods, iPad Air accounted for 12% of all iPad earnings, down from 15% a 12 months ago, and the iPad mini accounted for 10%, down from 12% in the June 2023 quarter.

or not it's value noting that the iPad mini has no longer been updated by using Apple since September 2021, yet the iPad Air became updated in might also alongside the M4 iPad seasoned.

Commenting on the figures, CIRP suggests early adopters are using the robust iPad seasoned earnings: "As we have viewed with many other Apple product launches, the first-performing patrons appear to have gravitated to the high-conclusion, most costly models accessible, in this case the iPad pros." iPad clients: Does that align with your own purchase choices? let us know within the comments.